16/4/10 Powerseller Profiteer Newsletter

How 10 minutes sitting down in front of your TV could reveal a hot eBay niche  

Hello!

On the rare occasion that I actually manage to wrestle the television remote control from my children, I’m always terribly disappointed with the choice of what to watch. Considering we have ‘Sky’ which equates at the last count to about 9 million channels it always amazes me that I can’t find anything remotely interesting and I usually end up surrendering the remote back to the children so that they can continue to feed their addiction to Hannah Montana or I end up flicking through every channel marvelling at the absolute rubbish before my very eyes.  

I remember stumbling across one of those shopping channels last summer and discovering that they were advertising all manner of Christmas nick-nacks and decorations (17 foot singing reindeer with flashing nose, inflatable snowman – you know the type of thing) and it was only August.  

But, that’s the thing. These seasonal products were being advertised in August because there was a demand for them. These shopping channels are cute enough to know when they should advertise a particular product or they wouldn’t do it. There are loads of these shopping channels all selling really weird and wonderful household gadgets, jewellery, slimming aids, clothes and more – I’m sure you’ve seen these yourself at some point or another…go on admit it! 

Anyway, these products are generally known as ‘As Seen on TV’ (ASOTV) products – a generic name for items that are advertised on television for direct-response mail-order, usually through a free phone number. You are very likely to have seen some of these products yourself as they are easily recognizable by the packaging which includes a red seal in the shape of a television screen with the words "AS SEEN ON TV" written in white. The products themselves can range from kitchen, household, cleaning, health and beauty products, exercise and fitness products, books and toys and games for children. 

The great thing about these ASOTV products is that they are in fact proven hot sellers. What’s more these are just the sort of products that you should be considering selling on eBay.  

What kind of ASOTV products should you consider selling? 

I mentioned previously that ASOTV products are proven hot sellers and this is true even though the products themselves can be quirky, ingenious, or just plain daft! The great thing is that these products often end up on eBay and sell for 10 times the original or recommended price offered on the shopping channels.  

You need to learn how to determine which As Seen On TV products will sell well sell on eBay, when to sell them, what eBay sites to sell them on, and how to make the big profits. 

I know this is a fantastic idea because I have sold some of these products myself on eBay in the past with great success – mostly with household or kitchen gadgets.  

It all started on eBay.com when sellers started sourcing and listing ASOTV products and found that they absolutely flew out the door. Buyers were seeing them advertised on the shopping channels and then buying them cheaper on eBay! 

3 steps to researching ASOTV products… 

1. First search eBay completed listings for As Seen on TV products that have already sold and check their final value. Simply click on ‘Advanced Search’ at the top of your eBay page and type in the keywords ‘As Seen on TV’. Then put a tick in the ‘completed listings’ box. Click ‘search’ and your results will be returned. Green results show items that have sold and their final values, red results show unsold items. It’s best to sort the results by ‘price highest first’ – just choose this from the drop down box – so that you can see the highest price that an ASOTV product has sold for and the popularity of a product. 

2. Next, you need to go over to some of the international eBay sites such as eBay.com ( USA), eBay.ca (Canada) and eBay.au (Australia). Once again search the completed listings to see what is selling well.  

3. Make sure you pay attention to the advertisements you see on TV and especially the products being advertised on those shopping channels and take note of what is popular, then you can research those products on eBay too. What these steps will do is build up a picture of the kinds of products you will be successful at selling on eBay. 

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But where can you find these products at wholesale? 

I’ll tell you! There are actually quite a few websites where you can source these products at wholesale prices. All you need to do is a quick Google search for ‘as seen on tv products wholesale’ and you’ll get a good selection.  They are mostly based in the USA so you will need to check out their shipping policies.  

First though, make sure you visit the official As Seen on TV website www.asseenontv.com and take a look at their products to give you an idea of their best selling products, most popular and featured products. Everything is categorised so easy to navigate. You can then use this information to choose the top products you should research. 

Here are a few sites that you might like to consider to get you started once you have done your research: 

http://www.asseenontvwholesale.com/ 

If you are a member of www.wholesalepages.co.uk/  you’ll find loads of suppliers there too.

www.wholesaledir.com is also a good place to start your search. Some of these sites require you to join their wholesale programs but don’t worry they are free.

What you must remember is that trends come and go on eBay and what’s hot one month might not be so hot the next and this is true for ASOTV products too. There are always new products being released for sale so you do need to keep your wits about you and your eyes peeled for potential hot eBay sellers. You absolutely must check out and research which are the definite hot selling products before you go ahead and source them to ensure that they will sell when you list them on eBay.

So, there’s a proven niche for you to get started with and as always I wish you the very best of success,

Amanda

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I produce this newsletter on the understanding that these are my own personal opinions and experiences, which are as accurate as possible at the time of publication. I cannot be held responsible for any error in details, accuracy or judgment whatsoever. 

© Amanda O’Brien 2010 

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